Product Operations | Business Operations | Operations Specialist

Jeffisa Delaosia Kosasih

I build systems, processes, and collaborative practices that help teams work better.

View selected work Get in touch

Selected work

Systems that make good work easier

Explore projects across product operations, business operations, and digital experience.

Product Operations

DISH

Internal information and self-service hub

Business Operations

DSGN Library Management System

Automated borrowing system for a physical design library

Digital Experience

Payday promotion experience

A clearer way to find monthly promotions

Digital Experience

Traveloka attraction pages

Reusable campaign experiences for new users

Featured case study | Product Operations

DSGN Information and Self-service Hub (DISH)

A centralized hub that made essential design and company information easier to find.

At a glance

Company / context: Traveloka design team, Indonesia
Timeline: Lorem ipsum dolor sit amet.
Role: Project Driver, UI/UX Designer, Website Developer
Skills: Research, information architecture, systems design, web development, UAT
Collaborators: Designers and cross-functional internal teams

The problem

The team had no centralized platform for essential data and each team/department used several platforms to do their documentation, so people relied on personal bookmarks and spent too long searching for information.

My approach

I gathered input through interviews and surveys with approximately over 500 participants, organized the information architecture, and built a self-service platform around recurring team needs.

The solution

A one-stop hub grouped design-related documents and company-relevant information into clear, structured, and ease to use platform.

Impact

The platform reduced search time for designers by up to 30 minutes per user and extended convenient access to other teams as well.

What I learned

A simple solution does not mean the process is also simple. It needs a thorough understanding of the underlying complexities to make it work effectively.

Let's talk about a similar problem

Featured case study | Business Operations

DSGN Library Management System

An automated borrowing workflow that protected company assets and made the design library accountable.

At a glance

Company / context: Traveloka design team
Timeline: Lorem ipsum dolor sit amet.
Role: Project Manager, System Architect
Skills: Process design, automation, data management, stakeholder coordination
Collaborators: VP of Design and Traveloka employees

The problem

The previous lending tool was difficult to access and lacked a structured return schedule, leaving a lot of physical books untracked and at risk of being lost or damaged.

My approach

I mapped the borrowing flow with the VP of Design and selected tools already available across the company to reduce access barriers.

The solution

Connected Google Forms, Google Sheets, and Google Calendar using advanced formulas and a custom Google Apps Script, creating a unified workflow for managing requests, booking statuses, and return reminders.

Impact

The system created a more accessible, self-updating library process while reducing the risk of lost or damaged books through automated reminders triggered by Google Forms submissions.

What I learned

Technology is a powerful tool for solving complex problems, but it must be implemented thoughtfully to ensure it meets user needs and integrates seamlessly with existing processes.

Let's talk about a similar problem

Case study | Digital Experience

Payday promotion experience

A revised campaign structure that helped users find relevant promotions with less confusion.

At a glance

Company / context: Traveloka Indonesia
Timeline: Lorem ipsum dolor sit amet.
Role: UI/UX Designer, Website Developer, Design QA
Skills: Interaction design, content structure, web delivery
Collaborators: Product and Marketing teams

The problem

One recurring page needed to accommodate promotions from six products across domestic and international travel.

My approach

I tested an initial table-like structure, observed misleading click behavior, and used those findings to reorganize the page.

The solution

The iteration placed product labels above campaign thumbnails and separated domestic and international promotions into two clear columns.

Impact

The revised page remained in use through the promotion plan for over a year.

What I learned

The placement and affordance of elements significantly impact user behavior, and clear visual hierarchy is essential for guiding interactions. User-centered mindset drives better design decisions.

Let's talk about a similar problem

Case study | Digital Experience

Traveloka attraction pages

Two campaign page experiences that introduced new users to Traveloka products through a travel-easy concept.

At a glance

Company / context: Traveloka Malaysia and Philippines
Timeline: Lorem ipsum dolor sit amet.
Role: UI/UX Designer, Website Developer, Web QA
Skills: Campaign design, responsive web development, user testing
Collaborators: Malaysia and Philippines design teams

The problem

Two regional teams needed attraction pages that could communicate product value while adapting the concept to different layouts and audiences.

My approach

Understood and translated the shared concept into regional page structures, balancing consistency with each local team requirements and agreements.

The solution

I designed, developed, and quality-checked the Malaysia and Philippines campaign pages using a unified regional page structure with embedded translations in the internal CMS, supporting consistent campaign execution across both markets.

Impact

The Malaysia page launched successfully and informed the subsequent Philippines implementation, improving the overall campaign engagement.

What I learned

To understand the unique needs of each market while maintaining a cohesive brand message is crucial for successful international campaigns.

Let's talk about a similar problem

Independent work

Building and running small businesses.

The Gift by JAG Ladapadi

About

Operations-minded, systems-curious.

I am an Operations professional with experience across technology, retail, and real estate, working at the intersection of people, processes, and technology. I enjoy turning complex or fragmented ways of working into clearer, more efficient systems.

What I do

My work focuses on process and system design, workflow improvement, knowledge management, data & document organization, project coordination, and stakeholder management.

Capabilities & Tools

I work with tools including Google Sheets, Google Docs, Google Slides, Google Apps Script, Microsoft Excel, Microsoft Word, Microsoft PowerPoint, Figma, Notion, and others.

I am Indonesian and eligible to work in Singapore as a permanent resident. Outside of work, I enjoy tea, good food, movies, TV shows, video games, and anything music related.

Let's talk :)

Contact

Jeffisa Delaosia Kosasih

Systems that make good work easier

DISH

DSGN Library Management System

Payday promotion experience

Traveloka attraction pages

DSGN Information and Self-service Hub (DISH)

At a glance

The problem

My approach

The solution

Impact

What I learned

DSGN Library Management System

At a glance

The problem

My approach

The solution

Impact

What I learned

Payday promotion experience

At a glance

The problem

My approach

The solution

Impact

What I learned

Traveloka attraction pages

At a glance

The problem

My approach

The solution

Impact

What I learned

Building and running small businesses.

Operations-minded, systems-curious.

What I do

Capabilities & Tools

Have a problem worth organizing?